Brick and Mortar Media | The Visibility Score™ Business Assessment: See Your Business the Way Your Customers Do

See Your Business the Way Your Customers Do

See how your business shows up online.

We'll clean up what's costing you customers. It starts with your free Visibility Score™, a one-minute check of how you show up across Google, your website, your reviews, and your social media, then a clear next step.

Graded Report Card · Personalized Video Walkthrough · $497 Credits Toward Implementation

We review the steps a customer takes to find you, contact you, and decide whether to choose you. Your Google listing, your photos, your reviews, your website, your contact path. What a customer experiences is what goes on your report card. No automated scan can tell you that.

Free Visibility Score™ · Online Visibility Check

See Your Business Through Your Customer's Eyes

Before customers visit your business, they search for you online. Our free Visibility Score™ gives you a quick bird's-eye view of what they may be seeing.

Overall Visibility Score

Google Presence

Website

Social Presence

Photos & Video

Get My Free Visibility Score™

Free · Takes About One Minute · No Obligation

The Visibility Score™ is a quick public overview based on publicly available information. It helps identify strengths and potential visibility gaps in your business online presence, but it is not a complete audit. If you'd like to understand exactly what's helping — or hurting — your online presence, our Visibility Score™ Business Assessment provides a detailed 30-point evaluation, personalized recommendations, and a professional video walkthrough.

Start Here · Free Business Visibility Score

Free Visibility Score™

$0

  • Quick bird's-eye view of your local business visibility
  • Overall Visibility Score
  • Category grades
  • Opportunity highlights
  • Takes about one minute
Get My Free Visibility Score™
1. Free Visibility Score™ 2. Business Assessment · $497 3. One Evidence-Based Recommendation 4. Reassessment or Ongoing Support

What's In Your Business Assessment · $497

Know exactly what you're buying before you spend a dollar.

What we evaluate

How your business shows up across Google, your website, your reviews, and your social media, plus how easy it is for a customer to contact you and take the next step.

What you get

A clear, graded report card (A to F, six categories), your top opportunities ranked by what they're costing you, and a personal video walkthrough of every finding.

When you get it

We confirm your exact delivery date when you book, and we hit it. Then we get on a 30-minute findings review call to talk through what's worth fixing.

The Problem

Three places you lose customers
without ever knowing it.

They can't find you.

Most people who search for a local business visit one within a day. If your Google listing is incomplete, outdated, or buried under a competitor's, those customers walk into someone else's door.

They found you and hesitated.

Old photos. A three-year-old review with no response. A website that doesn't say what you actually do. People judge in seconds, and they never tell you why they didn't call.

They reached out and got silence.

The call you couldn't answer. The message nobody replied to. The happy customer who never got asked for a review. Most businesses lose more customers after the search than during it.

The Visibility Score™ Business Assessment · $497

Six grades. Five fixes. One plan.

Already got your free Visibility Score™? That was the bird's-eye view — a quick public overview of your Google business visibility, website, and social presence. The Business Assessment is the complete diagnosis: every checkpoint examined by a human, personalized recommendations, and exactly what to fix first.

We review your business the way a potential customer experiences it, on a phone, with no inside knowledge. Every step of that journey gets a letter grade:

Google Visibility. Do you show up when people search for what you sell, and does your listing win the comparison?

Reviews & Reputation. What people say about you, how recently, and whether anyone from your business ever answers.

Photos & First Impression. What your photos say about you before a customer ever walks in.

Website Experience. On a phone, in ten seconds: what you do, where you are, how to buy.

Social Media Presence. Are you visible where your customers scroll, and does what's there help or hurt?

Contact & Conversion Experience. How easy is it for a customer to reach you, get an answer, and take the next step? Your whole contact path gets graded.

Visibility Score™ Business Assessment Final Grade: C
Google VisibilityD
Reviews & ReputationB
Photos & First ImpressionC
Website ExperienceC
Social Media PresenceD
Contact & Conversion ExperienceF

A sample report card. Yours comes graded, delivered, and walked through with you.

A

Winning you customers

B

Solid, small gaps

C

Leaving money on the table

D

Actively costing you customers

F

Broken or missing

Competitive Snapshot

You, head-to-head against the competitor you lose customers to most. Five checks, side by side. Who wins each one?

Top 5 Fix-First Recommendations

Ranked by what's costing you the most customers, not by what's easiest to sell you.

Final Grade

One letter for the whole business, so you know exactly where you stand.

Priority Fix Roadmap

Your recommendations, prioritized and in plain English, so you always know what to fix first. Yours to follow yourself.

How It Works

Three steps. The full map before you commit.

Step 1

Get Your Business Assessment

Purchase your Visibility Score™ Business Assessment and answer a few short questions about your business. That's all we need from you.

Step 2

We Review Your Online Presence

We evaluate how your business shows up across Google, your website, your reviews, and your social media: the full journey a customer takes when deciding whether to choose you.

Step 3

You Get One Clear Next Step

Your graded report card and video walkthrough identify your single highest-priority opportunity and, if appropriate, one recommended fix. Not a menu. One clear next step.

After the video, we get on a 30-minute findings review call to talk through what's worth fixing and what to skip. The Priority Fix Roadmap is yours either way, and the first items on it are usually things you can knock out yourself.

What Happens After Your Business Assessment?

Every business is different. So is what comes next.

Some owners take the action plan and run it themselves. Some need one fix handled and nothing more. Your report card identifies your highest-priority opportunity and, if appropriate, makes ONE evidence-based implementation recommendation. After improvements are completed, you may choose a future reassessment or ongoing visibility support to track progress and catch new gaps. You'll never get a menu, a bundle pitch, or a second recommendation before the first one is done.

What We May Recommend After Your Assessment

We diagnose first. Then we recommend what to fix.

Every engagement begins with the $497 Visibility Score™ Business Assessment. Once we understand what is helping or hurting your visibility, we may recommend one focused next step. Implementation scope and pricing vary because every business has different gaps, assets, locations, systems, and support needs.

Google Visibility

Improve how your business appears across Google Search and Maps, including profile information, categories, services, photos, links, and customer-facing details.

Reviews & Reputation

Strengthen the systems used to request, monitor, and respond to reviews so potential customers see an active and trustworthy business.

Website & Customer Journey

Improve website messaging, calls to action, mobile experience, contact pathways, broken links, and the information customers need before choosing you.

Authentic Photos & Video · Connecticut Only

Create professional on-location photos and short-form videos that show customers the real experience of visiting your business.

Client-Provided Content Refresh · Remote Available

Organize, edit, caption, and repurpose usable photos and videos supplied by the client. This service depends on the quality of the content provided.

Complete Visibility Implementation

Coordinate multiple connected improvements when the assessment shows that one isolated fix will not solve the underlying visibility problem.

Reassessment & Ongoing Visibility Support

Recheck your visibility after improvements are completed, track what changed, identify new gaps, and help maintain a consistent customer experience online.

How pricing works: Implementation is scoped only after your Business Assessment is complete. You receive one evidence-based recommendation with a defined scope, timeline, and price before deciding whether to move forward. Your $497 assessment payment may be credited toward recommended implementation work purchased within 30 days.

The only publicly priced implementation entry point is the $497 Business Assessment. Everything else waits for the evidence.

Why We Start With The Business Assessment

Most agencies sell you a service.
We find out what you need first.

We don't guess what your business needs. Your Visibility Score™ Business Assessment shows us what to fix first. The recommendation you get is based on evidence from your own customers' experience, not assumptions, and it's worth the money even if you never spend another dollar with us.

A Video Made For You

Not a PDF in your inbox. A personalized video walkthrough of your grades you can watch twice and forward to your partner.

Graded, Not Vague

Every category gets a letter grade from the same checks, every time. You see exactly why you earned each one.

Ranked By Cost To You

Fixes are ordered by what's losing you the most customers, not by what we'd most like to sell.

The Credit

Hire us for any fix within 30 days and your $497 comes off the bill.

One Offer. One Price.

The Visibility Score™ Business Assessment

See Your Business The Way Your Customers Do

Visibility Score™ Business Assessment

Graded · Recorded · Reviewed With You

$497

Built for local restaurants, cafés, salons, med spas, boutiques, studios, and service businesses that need to be found and chosen online. Business Assessments are available anywhere. On-site content services are available in Connecticut only.

  • Six graded categories: Google Visibility, Reviews & Reputation, Photos & First Impression, Website Experience, Social Media Presence, Contact & Conversion Experience
  • Customer journey review: how easy it is for a customer to find you, understand what you offer, and take the next step
  • Competitive Snapshot: how you compare against a key local competitor
  • Top 5 Fix-First Recommendations, ranked by what matters most
  • One clear highest-priority recommendation
  • Final Grade for the whole business
  • Priority Fix Roadmap you can follow yourself
  • Personalized video walkthrough, grade by grade
  • 30-minute findings review call by video
Your $497 credits toward any recommended implementation work booked within 30 days. A 30-day progress check is included only when we complete paid implementation work together.
Book Your Visibility Score™ Business Assessment Pay & start now: $497

We confirm your delivery date when you book. Questions first? Email [email protected].

The Visibility Score™ Business Assessment is available to local businesses anywhere. Some implementation services, including Google Business Profile optimization, review strategy, website messaging, visibility planning, and client-provided content editing, can be completed remotely. On-site photo and video content services are currently available in Connecticut only.

Who This Is For

Built for the businesses people walk into.

Local brick-and-mortar businesses: restaurants, cafés, salons, med spas, shops, fitness studios, trades, and service providers who rely on being found and chosen online.

People do not just read your menu, service list, or website anymore. They check your Google listing, scroll your photos, read your reviews, and look at your social media before they ever walk through the door. The Business Assessment shows you what they see, and what might be making them choose someone else.

About

Run by an operator, not an agency.

For over twenty years, our founder ran her own local service business right here in Connecticut: the trucks, the crews, the pricing, the slow Februaries, the customers won one at a time. She learned where customers really come from, and what it costs when they quietly pick someone else.

Most owners get one of two things from marketing people: silence, or jargon. We built the report card to be the third option: an honest grade, in plain English, from somebody who has stood where you're standing. We're based in Central Connecticut. Business Assessments are available anywhere; on-site photo and video services are available in Connecticut only. Every report card comes with a personal video walkthrough and a 30-minute findings review call to talk it through together.

Our Work

What "fixed" looks like.

We're a Connecticut business. Business Assessments go anywhere; the cameras stay in Connecticut. This section grows as report cards turn into fixes: before-and-after Google listings, review counts climbing, and the professional photo and video work we produce for local businesses. Every frame is real, filmed on location, nothing fake with your name on it.

Want to see samples for your type of business? Ask us and we'll send what's relevant, not a highlight reel.

Straight Answers

Frequently Asked Questions

Is this a sales pitch dressed up as an audit?

The report card is the product. It's built to be useful even if we never speak again. That's why the Priority Fix Roadmap is written so you can follow it yourself. If you want help, the $497 credits toward the work. If not, you got the truth for less than the value of one customer.

What exactly do you review?

We review the steps a customer takes to find you, understand what you offer, and decide whether to choose you. Six graded categories (Google visibility, reviews and reputation, photos and first impression, website experience, social media presence, and contact and conversion experience) plus a Competitive Snapshot against a key local competitor, your top 5 fixes in priority order, one clear highest-priority recommendation, a final grade, and a Priority Fix Roadmap.

What if my grades are good?

Then you'll know it, you'll have proof, and the action plan will focus on the one or two things keeping you from an A. No business we've reviewed has had nothing to fix.

Why does it cost money when agencies offer free audits?

Free audits are lead magnets built to scare you into a monthly retainer. You're paying us to tell you the truth, including "you don't need much." And if you do hire us for any fix within 30 days, the $497 comes off your bill.

How long does it take?

We confirm your timeline when you book. A careful review takes a little time, and we never rush it. Your personalized video walkthrough arrives first, then we get on a 30-minute findings review call to talk through what's worth fixing. When we complete paid implementation work together, a 30-day progress check is included.

Do you sell the implementation services directly?

No. The services listed on this page show the types of problems we may help solve, but nothing is sold before your report card. If a fix is worth recommending, you'll receive exactly one evidence-based recommendation with a defined scope, timeline, and price. Your $497 may be credited toward qualifying implementation work purchased within 30 days.

Do you work with businesses outside Connecticut?

Yes. The Visibility Score™ Business Assessment can be completed for businesses anywhere because the review, report, video walkthrough, and follow-up call are done remotely.

Some implementation services can also be completed remotely, including Google Business Profile optimization, review strategy, website messaging, visibility planning, and client-provided content editing.

On-site photo and video content is currently available in Connecticut only.

What if my business is outside Connecticut and I need content?

If your business is outside Connecticut, we cannot provide an on-site photo or video shoot at this time. If you already have usable photos or video clips, we may be able to help edit, organize, caption, or repurpose them into stronger content. If the quality is not strong enough, we will recommend what type of local photographer or videographer to hire instead.

Who is this best for?

Local restaurants, cafés, salons, med spas, boutiques, fitness studios, trades, and service businesses that depend on local customers finding and trusting them. Business Assessments are available anywhere. On-site content services are available in Connecticut only.

Contact

Find out what your customers already know.

$497. Your grades, your video walkthrough, your Priority Fix Roadmap, and one clear next step, talked through together on a 30-minute findings review call.

Get Your Visibility Score™ Business Assessment

The lowest-risk first step there is: one fixed price, no contract, and the truth about exactly where your business stands.

Call (860) 512-9696 · Email [email protected] · Business Assessments available anywhere · On-site content services in Connecticut only